Product Description
Equipped with newly developed high-sensitivity drivers that allow full immersion in sound
This next-generation premium earphone also delivers enhanced noise-canceling performance!
Whether it’s listening to the emotions of artists and creators or connecting online with family and friends you don’t often see, people are united through sound.
To further refine the product concept of “connecting people and hearts” introduced with the previous ATH-TWX9,
audio-technica have developed the new Pure Motion Driver, a driver befitting a flagship true wireless earphone.
A New Experience Begins
As a brand dedicated to sound quality, Audio-Technica has consolidated over 60 years of acoustic expertise into the development of this new driver, with a strong focus on the “transient response”, a characteristic that significantly impacts audio performance. By achieving outstanding sensitivity across high to mid-low frequencies, it reproduces the emotions conveyed through sound with remarkable detail. Combined with enhanced noise-cancelling performance powered by the latest noise-detection microphones, users can fully immerse themselves in a world of lifelike sound.
Whether it’s music, video, or conversations, these earphones transform every moment into a premium experience.
Transient Response: Refers to how audio equipment reacts to sudden changes in signal. With a driver design philosophy inherited from decades of professional monitor headphones,
it delivers quick and precise responses even during abrupt signal transitions, ensuring music and voice are reproduced more naturally.
Composite diaphragm for pure and transparent sound reproduction
The diaphragm combines a high-rigidity material at the center dome with a high-elasticity material at the sub-dome. This composite design ensures durability and superior transient response, delivering tight, well-defined bass and extended, natural highs.
"External magnet" magnetic circuit & edge-mount structure for powerful sound from a compact driver
By employing an external magnet magnetic circuit that boosts driver output, along with an edge-mount structure that secures the diaphragm using a stainless-steel thin plate, the diaphragm’s effective surface area is maximized. The result is energetic, full-bodied sound with remarkable depth.
Ultra-compact voice coil with floating wiring for precise sound reproduction
A floating wiring design keeps the voice coil detached from the diaphragm, reducing unnecessary tension. With minimized stress on the diaphragm’s movement, the sound remains faithful and accurate to the original music signal.
Swiss Sefar Acoustic Mesh Crafted with the Highest Level of Technology
The damping material on the rear of the driver features an ultra-fine mesh manufactured with Swiss precision. It regulates airflow and controls the driver’s output sound pressure, achieving exceptional noise-cancelling performance and high-resolution sound reproduction.
Evolved Noise-Cancelling Performance
- Experience Hybrid Digital Noise Cancellation for Your Personal Quiet Space - With upgraded MEMS microphones and high-sensitivity drivers, this model further enhances the noise cancellation performance that was highly praised in the previous generation. Each earbud is equipped with two advanced MEMS microphones*, improving the microphone S/N ratio to capture environmental noise in detail and transmit it to a high-precision noise cancellation processor. The high-sensitivity drivers emit anti-phase sound waves to cancel even the faintest noise. *Each earbud contains two types of microphones: feedforward (housing side) and feedback (ear canal side).
- Personalized Noise Cancellation System: Tailored Quiet Space for Everyone - Each ear is unique, and even a single person has differences between left and right ears. The personalized system measures the acoustic characteristics when the earbuds are worn, adjusting noise cancellation for optimal performance, ensuring your personal quiet space anytime.
*Available during the initial setup through the dedicated “Connect” app. - Optimized Noise Cancellation System: Automatically Creates the Ideal Environment - Long-touch the earbuds to measure ambient noise levels. The system automatically applies the optimal noise cancellation settings, instantly creating a quiet space suitable for listening or calls. This can also be done via the “Connect” app.
- Five Preset Noise Cancellation Modes for Different Situations - Choose from five preset modes—Airplane, On The Go, Office/Study, Home, Train - tailored to various environments such as home, office, commute, or transport. Easily switch between modes anytime through the “Connect” app.
A New Daily Habit for Your Earbuds
When placing earbuds into the charging case, built-in deep ultraviolet (UV-C) LED *1 irradiate *2 the earbud surfaces to sterilize them. The case’s UV-C LED design, combined with mirror-finished surfaces *3, distributes the light evenly to enhance effectiveness. Approximately 70 seconds of irradiation can remove bacteria and viruses *4 from the ear tips, keeping your earbuds hygienic every day.
*1 Short-wavelength ultraviolet (UV-C) light effectively sterilizes and inactivates bacteria and viruses.
*2 After the UV-C LED irradiation completes, storing earbuds in the charging case within approximately 1 hour will not trigger additional irradiation.
*3 Irradiation occurs only when the charging case lid is closed, ensuring safety. The irradiation does not cause ear tip degradation or discoloration.
*4 The system achieves over 99% sterilization of E. coli and bacteriophages, and over 90% of Staphylococcus aureus.
However, it is not effective against all bacteria or viruses, and its effect on SARS-CoV-2 (COVID-19) has not been verified.
Seamless Fit: Earbuds that Feel Like Part of You
- Natural Ear Cavity Fit Design - Compact earbuds slide gently into the ear, offering an ergonomic fit that feels natural. They provide fatigue-free comfort and secure stability for extended use, while excellent sound isolation reduces leakage for a quiet listening experience.
- Hybrid Silicone Comfort-Fit Ear Tips - The umbrella-shaped part that contacts the ear is soft and gentle, while the core shaft maintains hardness to preserve audio quality and noise cancellation performance. Using a proprietary hybrid structure with two silicone materials of different hardness, it achieves both comfort and high performance. The soft umbrella part enhances the seal needed for noise cancellation, while the high-strength shaft transmits full-range sound energy efficiently to the eardrum.
- Hear, Speak, and Stay Aware Anywhere - Enjoy optimal awareness of your surroundings while wearing your earbuds.
Highly Customizable Fit for Every Ear
Comes with 12 ear tips in three different canal lengths and various sizes, allowing users to select the optimal fit based on ear depth and diameter. The snug and sealed fit ensures an immersive listening experience with full noise cancellation and audio performance.
Hear-Through for Natural Ambient Awareness
Capture surrounding sounds with the built-in microphones while listening to music. Ideal for walking, doing chores,
teleworking, or commuting on trains and buses, allowing you to stay aware of your environment. Even with earbuds on, you can hear outside sounds naturally.
*Ambient sound level can be adjusted in five steps via the dedicated “Connect” app.
Occlusion Cancellation for Clear Voice
Enhances everyday conversations by reducing the muffled effect of your own voice when earbuds block your ears. While Hear-Through captures ambient sounds, noise cancellation minimizes your voice’s occlusion, allowing natural, stress-free conversations even with earbuds on.
Quick Hear-Through for Instant Awareness
Instantly lowers music volume and focuses on the human voice frequency range to capture ambient sounds.
Perfect for quick interactions at store checkouts or hearing announcements at stations and airports.
*During Quick Hear-Through, music volume can be set to “low” or “mute” via the “Connect” app.
Two Hear-Through Modes: Natural and Strong
Natural: Noise cancellation reduces low and high-frequency noise while focusing on human voice.
Strong: Increases ambient sound capture, allowing clearer perception of human voices and full-spectrum environmental sounds. Switch between modes as needed for different situations and preferences.
Convey Every Nuance Clearly – For Business and Daily Calls
Ensures clear and natural voice transmission even in noisy environments, ideal for both business and personal calls.
Beamforming Microphone Technology for Clear Calls
Two high-performance MEMS microphones are positioned on each earbud. Beamforming technology* directs the microphones toward the speaker’s mouth, accurately capturing voice for clear calls even in noisy surroundings.
*Enhances directional pickup to precisely capture the speaker’s voice, improving call quality.
Side Tone for Natural Voice Feedback
When earbuds are worn, your own voice can sound muffled. Side tone plays your voice back into the earbuds, reducing occlusion and allowing natural conversation without raising your voice.
*Voice level and ON/OFF can be adjusted anytime via the “Connect” app.
Ambience Control During Calls
During calls, switch modes based on surroundings:
Noise Cancellation: Blocks ambient noise for focused calls.
Hear-Through: Lets in environmental sound for relaxed, natural conversation.
OFF: Turns off noise cancellation and Hear-Through to save power.
Qualcomm® cVc™ Generation 8.0 for Clear Voice Transmission
Employs Qualcomm® cVc™ 8.0 (Clear Voice Capture) to suppress ambient noise while optimizing microphone pickup, wind noise, and handling noise. Ensures high-quality calls even in noisy or outdoor environments.
Microphone Mute for Instant Control
Quickly toggle the microphone ON/OFF from the earbuds themselves during calls, without adjusting PC or smartphone settings.
Experience the joy of use and the pride of ownership
- Refined Dual Premium Color Variations - Choose between Black (BK) and White (WH), both finished with a unified premium design extending from the earbuds to the eartips and charging case. Suitable for both professional business occasions and casual everyday use.
- Precision Product Design: Advanced Technology Meets Comfort - Equipped with beamforming microphone technology for clearer calls and hybrid noise-canceling enabled by dual-mic placement. Its structure balances advanced engineering with ergonomics, ensuring both functionality and comfortable wear in a sophisticated design.
- User-Centric Charging Case: Designed for Everyday Convenience - The charging case is not just storage - it defines the overall wireless earphone experience. Crafted with a smooth, streamlined curve for secure grip and easy portability. Wide grip access points on both the front and side make it effortless to open, even on the go. Once opened, earbuds can be smoothly inserted or removed, offering seamless usability from start to finish.
- Multi-Action LED Status Indicators - The front panel integrates five LED indicators, displaying the case and earbud battery levels, wired/wireless charging status, and even the UV-C sterilization mode. The refined LED actions enhance not only visibility but also elevate the overall user experience.
Key Features
- Intuitive Control: Button & Touch Sensor
- Splash-Resistant Design (IPX4)
- Multipoint Connectivity
- Pairing History Management via App
- Single-Ear Use Supported
- Low Latency Mode
- Safe Charging Cable with Overheat Protection









